Emagine offers exclusive ale for Michigan moviegoers

TROY, Mich. - Michigan based movie theater chain Emagine is introducing an exclusive beer at theaters in its home state.

"Emagine Ale" is brewed by Wisconsin beer makers Leinenkugel. The new brew, described as a light bodied 5.25% ABV copper-amber colored beer will be only available on tap at Michigan Emagine locations.

“We’re always looking for new ways to delight our guests, and partnering with Leinenkugel to create Emagine Ale is a perfect blend of entertainment and refreshment,” said Paul Glantz, Chairman of Emagine Entertainment. “It’s more than just a beer – it’s an extension of our commitment to quality and local partnerships that make the Emagine experience truly unique.”

The theater says the new beer was carefully crafted with both flavor and cinema in mind, and pairs great with popcorn.